Have you ever wondered why website design is so important? Typically your website is the first impression your prospects will have of your company, and you want to make sure you meet their expectations – both from a design perspective as well as from a content perspective.
In general, it takes about 50 milliseconds (that’s 0.05 seconds) for users to form an opinion about your website that determines whether they like your site or not and whether they’ll stay on your site or leave.
The customer experience today starts way before your prospect becomes a customer, or even before your prospect becomes a prospect. The customer experience begins the moment your prospect becomes aware of your company. The experience is further developed through your content, online presence, and your website. Which is why it is extremely important to design your website with your customer in mind.